Top 10 BBA specializations in India (job oriented)

Talking about professional courses that one may pursue after 12th standard, BBA is one such course that 12th Science, Commerce as well as Arts stream students may pursue! BBA stands for Bachelor of Business Administration. It is a 3 years long undergraduate program. Usually, it is treated as a general management course. But some Institutes these days are offering BBA aspirants an opportunity to specialize in certain sectors. Usually, this specialization program is held during the final year of the course. In this article, I will list some of the best areas of specializations, which BBA aspirants may go for! These specializations are related to areas that offers good job opportunities, thus helping BBA graduates to land decent jobs once they Graduate from College!

BBA Specializations

Before we head to the meat of the matter, let me mention some quick points that shows why specializing on a particular field will be beneficial while doing BBA. Here we go-


Why specializing while doing BBA is beneficial?

First of all, the value of general BBA course took a hit. Blame it on the saturation level as well as the general deterioration of quality of the Institutes offering the course. Under such circumstances, specializing will help one acquire necessary skills to thrive and succeed in a particular field. It helps one gain an edge over general BBA graduates, while appearing for a job Interview!


Also, reputed Institutes are offering BBA specialization programs these days. In case of such Institutes, students won’t have to worry much about career prospects, thanks to campus placements! You may also check – UGAT exam.


Having dealt with the advantages of specializing, now is the time to go through the list of areas of specializations. Please note that the list has not been ranked in ascending or descending order of importance! Here we go-


Top areas of specialization in BBA program

  1. Hospital and Healthcare Management
  2. Sports Management
  3. Hospitality & Hotel Management
  4. Travel and Tourism Management
  5. International Business
  6. Integrated Marketing Communications
  7. Event Management
  8. Finance
  9. Aviation Management
  10. Communication and Media Management


What makes these branches stand out from the rest is the fact that they all are job oriented branches. These areas are going through excellent phases of growth and are not showing any signs of slowing down. With this phenomenal growth, a number of job opportunities are also being created in these areas. So, while doing BBA, specializing in any of the above mentioned areas will open ample amounts of job opportunities for one! If you are interested in more management courses related articles, check out this list of top management courses to do after 12th!

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  1. Diol Thomas May 31, 2016

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