BBA in Business Analytics

In this article, we will have an in-depth analysis of BBA in Business Analytics course. It is a job oriented management course. This article covers topics such as – course details, duration, eligibility, admissions, colleges, syllabus, PG courses, careers and salary.

BBA in Business Analytics

BBA stands for Bachelor of Business Management. It is an undergraduate level Bachelor’s Degree program.


However, there also exists certain BBA programs, which focus on a particular field/discipline. Such BBA courses are known as specialization programs.


BBA in Business Analytics is one such specialization course. This program focuses on the domain of business analytics.


BBA in Business Analytics course covers general management subjects. Along with them, the course also covers subjects related to the field of business analytics.


Here’s an overview of BBA in Business Analytics course –

  • Name of the course: BBA in Business Analytics
  • Type of course: Bachelor’s Degree course
  • Duration: 3 years
  • Eligibility: Passed 10+2 from a recognized board


Come, let us check out some basic details about operations management. Here they are –


BBA in Business Analytics: Basic Details

Business Analytics deals with the study, analysis and interpretation of big data of organizations and businesses. It is an important part of management science.


In organizations and businesses, decision making process is largely dependent on Business Analytics! Business Analytics, if carried out the right way, can help companies put the right foot forward!


Business Analytics is based on data and statistical methods. It focuses on using a set of metrics to investigate an organization’s/a business’ past performance in order to gain valuable insight and carry out business planning (for the future).


In simple terms, it is all about exploring and inspecting the data (from past) and using it to formulate plans for the future! It may sound simple, but analytics is a complex and diverse field. It is made up of the following domains –

  • Decision analytics
  • Descriptive analytics
  • Predictive analytics
  • Prescriptive analytics


BBA in Business Analytics course trains students in the above mentioned areas. The course trains students and turns them into skilled business analytics professionals.


Let us take a closer look at the course details. Here they are –


BBA in Business Analytics: Course Details


Type of course

It is a Bachelor’s Degree course.



The academic program is 3 years long. Each academic year is divided into two semesters. The entire program consists of six semesters.



Passed 10+2 from a recognized board.


BBA in Business Analytics Colleges

There exists many Government and Private colleges across India offering this course. Government colleges charge relatively lower fees than their private counterparts. You may also check – BMS course.


BBA in Business Analytics Admission

Reputed institutes rely on merit based admission process. Such institutes make use of relevant entrance test to select deserving candidates. Some institutes are also known to conduct their own qualifying test in order to select deserving candidates.


Some other institutes are also known to conduct direct as well as donation based admission process.


BBA in Business Analytics Syllabus

Here are some of the important subjects present in the curriculum –

  • Organizational behaviour
  • Principles of Management
  • Business Communication
  • Marketing Management
  • HR management
  • Finance management
  • Business Modelling
  • Data Environment
  • Operations management
  • Data management
  • Business analytics
  • Business intelligence
  • Data visualization
  • Programming for analytics
  • Predictive analytics
  • Big data analytics
  • Business laws
  • Data mining

PG courses and further education

After completing BBA in Business Analytics course, graduates may go for relevant PG courses such as –

BBA in Business Analytics Jobs

Business analytics professionals have ample job opportunities available in front of them. Some of the well known recruitres are –

  • MNCs
  • Retailers
  • Manufacturers
  • IT firms
  • Telecom companies
  • E-Commerce firms
  • Consultancies
  • Business Analytics and Intelligence firms


In the above mentioned firms, business analytics professionals may don the following roles –

  • Business analyst
  • Business strategist
  • Data analyst
  • Project manager
  • Data mining specialist
  • Data warehousing specialist

BBA in Business Analytics Salary

Starting salary of an business analytics professionals depends upon a number of factors. Some of the prominent factors are –

  • Institute from which the candidate completed the course
  • Level of education (UG, PG etc)
  • His/her specialization
  • The domain he/she has chosen
  • Job location


On an average, starting salary could be anywhere between 10-25K INR per month. In case of a Government job, the salary will be as per the pay scale and grade.

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  1. Manish srivastava May 30, 2020

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